Over the past 14 years, the iPhone has reached millions of customers around the world and is seen as arguably the most innovative technological advancement of the 21st century. It completely changed the game in terms of how people communicate and use phones. The reason why so many people have bought the iPhone over the year is because of its abundance of benefits compared to other smartphones. Some of these benefits include iMessage, FaceTime, touchscreen, iTunes, camera, speakers, and accessibility to the internet/social media. These features of the iPhone are the reason why both early and late adopters have been attracted to the iPhone. Another reason why people have adopted the iPhone over the years is its popularity. Since 2011, Apple's iPhone has been the best-selling mobile phone in 8 years.
Despite the positives of the iPhone and the vast majority of people that use it, there are those who are not adopters. One reason why someone would be against getting an iPhone could be due to their loyalties to another smartphone company such as Samsung or Google. A consumer of one of these other companies could see no reason to switch to an iPhone as they have had no issues with the brand they currently use. Another reason why someone would be opposed to getting an iPhone is they are simply unwilling to learn how to use one. This mostly applies to the elderly, as navigating through an iPhone could seem like rocket science. Finally, people could refuse to get an iPhone because of their Cons. These downsides include the cost, expensive accessories, no headphone jack, no external apps, and no external storage. However, the majority of smartphone users believe that the positives outweigh the negatives as they continue to purchase the newest iPhones.
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